
						Best Collection
Benefits, not just features
There are the fun ones, like creating your design… and then the less fun ones…like taking pictures of it, uploading it to your shop and … writing a product description for it. UGH.
Soft Fabric
Lightweight
All Day Comfort
			
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Keep it simple
handmade as an item made by hand or by a hand process. It was first used in the early seventeenth century. Other definitions include the aspect of craftsmanship and imply that a handmade item is typically of higher quality than one mass produced by a machine.
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You need help? We have methods.
- people do need to know what size your item is, but it’s really not what’s going to hook them in and make them want to purchase.
- Talk about the benefits of your product and not just about the features.
- The fact that it’s “pure aloe vera lotion” is great, but it’s not telling me what it does for me.
															
							 
						
Lisa John
Fashion Designer
							 
						
John Buffer
Director
							 
						
Sandra Ellips
graphics designer
							 
						
Craig Wilson
web designer
 
						